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It's a bird, it's a plane, it's Super Affiliate! Corny, but "super affiliate" is the new buzzword for affiliates who are both ambitious and successful at affiliate marketing. There are wild claims online about affiliate marketing: Make Millions Overnight! Never Work Again! Unfortunately, these claims are usually false. To go from being a plain affiliate to super affiliate takes a lot of work. In short, you need to be an affiliate of steel.
The vast majority of affiliate marketing sites online are run by people who have no great interest in turning a huge profit. For example, you'll find thousands of blogs where people put up a few Amazon listings and/or Google links on the off chance that a passing browser will click on them. That's all well and good, but this is no way to make a dent in the affiliate marketing game. To be a super affiliate, you need to treat affiliate marketing as a job, not just something that you do on the side to put a couple of bucks in your pocket.
There is a misconception that affiliate marketing is not a real business. After all, the affiliate is not putting out a product. This is patently false. Even though an affiliate marketer is not manufacturing a product, he or she is still offering the product up for sale. An affiliate marketer still needs to be in charge of search engine optimization, custom content, quality web design, financial management, and everything else that goes into running a successful e-business. As with any business, an affiliate marketing plan is only as strong as the amount of work you put into it.
A super affiliate will be able to turn as hefty a profit as a standard business—several sales a day on a number of different fronts. Remember, successful affiliate marketers don't necessarily stop at one site. They set up a variety of affiliate sites with a good web address, quality web design, and lucrative affiliate marketing opportunities. Additionally, once you start selling at an accelerated rate, some affiliate programs will promote you from regular affiliate to super affiliate. If you start sending sales and traffic to a business, they will reward you with better terms.
This isn't an easy proposition, but it is possible. Make sure that an affiliate program has a corresponding super affiliate program in place—better terms for more sales. Even if they don't, an affiliate with good terms up front can really pay off if you're able to make a several sales a month. Affiliate programs with great terms are also sometimes referred to as super affiliates. Find these and you know you'll have a good marketing in place at the start.
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Friday, August 31, 2007
Difference Between An Affiliate & Super Affiliate
Thursday, August 30, 2007
7 Things You Need To Know Before Joining An Affiliate Program...
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Dear Friend,
Are you looking for a very profitable affiliate program or associate program to promote? If you are, may I suggest that you consider the following criteria before choosing any program to promote?
Here are the criteria:
1) Does the affiliate program track sales and orders using a single "session cookie" or 10-year cookies?
Explanation: If you promote Clickbank products you get a commission at the time of sale, but as I read the website it appears they don't set cookies, so if someone buys 7 months later you don't get a commission.
A lot of affiliate and associate programs use what are called "session cookies" which means you only get paid if the person buys within 24 hours of clicking on your link. Worse than that, with some programs you only get paid if they order via your link immediately when they go to the website. What this means to you is, you've spent all this time, energy, effort, trouble, cost and expense promoting to search engines, building a link, getting traffic, opt-ins and clicks and in the end you're left screwed with the short end of the stick. What kind of a feeling is that?
That's why with this affiliate program we set 10-year cookies. So, we can track sales literally up to 10 years from the time the person clicks on your associate link, limited of course by the technical aspects of cookies. But it's one heck of a lot better system than only paying you if someone buys within a 12 or 24-hour period.
C'mon, you and I both know you're driving the traffic and affiliate program owners are getting the money from your traffic -- and you ain't getting jack!
2) Does the affiliate program follow up with additional products or services to your buyers AND pay you commissions on those follow up sales?
Did you know that with a lot of programs you don't make any money on the follow up sales to your buyers? You get zero. Nada. Zilch. In other words, you spend all your money and all your time getting someone to buy their products to get a 1 time 50% commission and the affiliate program owner promotes the heck out of that new buyer and get them to buy all kinds of other stuff and you don't even get a thank you, let alone a check in the mail.
I guess there's a fool born every minute.
With this program we follow up with YOUR buyers with up to 20 different products and services that you can earn commissions on. Some of these products are recurring billing programs so you earn your commission month after month, year after year.
Our products pay between 50% and 70% commissions (except some big tickets, which still pay out a hefty commish). What this means to you is, you can get a buyer one time and make additional commissions by doing nothing because we follow up, we pay for the autoresponders, we write the emails, we handle the live chat calls, we return emails and we make the sales and YOU get the commission.
3) Does the affiliate or associate program offer live chat support on weekdays so customers can get answers to their sales questions and customer service problems on the spot?
So you go out on a limb and recommend a product, then the customer buys it and can't download it or has some other similar problem. There's no live chat support, they send an email and don't get a return response for 3 days.
Now how do you think the customer feels about you and your recommendation at that point? Probably not too keen, hey? What do you think they are going to do next time you make a recommendation? They're probably going to pass.
Question: Do you want to treat your customers like that -- or do you want return business?
With this affiliate program we pay live support operators to be there so your customers can have their questions and problems answered right away. That's expensive and there are not that many people willing to go to bat with associates to do it.
What's more, I know there are other affiliate programs that offer promote email support. That is, if, and that's a very big if the company gets the email support request from the customers, with all the spam filters is doubtful. Even if they respond, does the customer get the reply?
I doubt that. That means you are really putting your rep. on the line and you are promoting a program that does not offer live chat.
What's more, the customers have to be able to find the support. On this affiliate program website the support button is right there on the navigation bar. It's super easy to find and not only that, but we also have a support desk. In the event our support person has to take a break for any reason, your customer or potential customer can leave a message on our help desk and receive an immediate tracking number.
Most websites don't offer tracking for support inquiries but we think tracking numbers are really important.
Why?
Because the customer doesn't have to wait for an email the company says they didn't get, can't find in their daily email due to a deluge of spam or just plain forgot to answer.
In short, when you join this affiliate or associate program, we are going to treat the customers right. The way they deserve to be treated.
4) Does your affiliate or associate program promote an endless stream of other peoples affiliate or associate program products to YOUR buyers and pay you nothing?
Did you know that a lot of affiliate or associate program owners pay you a 1 time 50% commission and then sell an endless supply of other people's affiliate or associate program products to the customer or buyer you brought to their site, and you don't even get $1 commission on those sales?
Can you spell the word sucker? Maybe that's not polite yet basically it's true.
Now I am not saying that I don't occasionally promote one of my friend's products or services, because quite frankly, I do, yet it's sure as heck nothing remotely resembling a non-stop barrage. I spend the vast majority of my time attention and effort promoting my own products to my own customers so that I can pay my affiliates commission on those sales, because that's what they deserve.
Of course a lot of affiliate program owners can't do this. Why? Because they only have 1 product to begin with so they have no choice. They have bills to pay and mouths to feed so they have to promote other people's products or services and you're left with a check not even big enough to buy a latte at Starbucks.
Are you beginning to get a picture here?
I have full time staff that helps me create new products. I also have several programmers to create new products. We have a huge product list that we pay commissions on and those commissions go right into your pocket. Plus, we do the follow up for you. And we use 10-year cookies to do our best to make sure you get paid on sales down the line.
5) Does your affiliate or associate program offer 50% recurring billing products that pay you half of the profits month after month on auto billing?
The back end is very important to me and to you. Because a 50% one time commission is hardly worth the effort, especially on a $20 or $50 product. So how do you feel when you sell someone's $20 product, make a whopping $10 or $15 product commission and they sell recurring billing products to your customers and don't even pay you on the back end.
Or the best-case scenario is they pay you a token fee. Well that's not the way we treat our affiliate.
We have 7 recurring billing products, which we offer our buyers 30-day free trials of. Our conversion rate on some of them is very good. Others are a work in progress of course, yet we're always working to make them better. And, you get 50% -- a full half -- of the monthly recurring billing commissions. And this is not 1 product. We have 7. And I believe that's more than virtually any other associate or affiliate program offers.
6) Does your affiliate program offer you a wide variety of tools you can use to promote their products or services?
You need tools to promote with. Whether the tools are tips you can put on you website, articles, banner ads, pop ups, and so forth. Because you're busy and you've got other things to do with your life so shouldn't the associate program owner give you tools to promote their products and services with?
We think so. So not only do we have our affiliate program site that gives you an army of tolls, yet also, at least twice a month we send out additional emails, mailings, tools that you can use to send to your list or put on your website to make money.
7) Does your affiliate program offer you contests and cash prizes?
In addition to paying out some of the most generous commissions in the industry, we also periodically hold fun contests with the opportunity to win cool things like digital cameras, mp3 players and other things we pick out. This is over and above the commissions we pay out, of course.
We try to make it fun to promote our program because with a lot of programs, you sign up and the only thing you get is an automated thank you, if and when you make sales.
8) Does the affiliate or associate program offer live support where you can get YOUR questions answered?
Let's say you need your affiliate program ID or have a commission question. Other than the email that's (more than likely) going to get lost in the vast Internet system full of ISP email spam blockers and filters, is there any way you can get support?
With this affiliate program, we've got our person there live on weekdays to help you so all you need to do is go to our support page and click the chat button. (The hours are 7:30 AM PST to 4:30 PM PST, Monday to Friday!) We think that's important. It's not cheap to provide this service yet it does help you.
I hope this has been an eye opening experience. As you can see, not all affiliate programs are as great as they say.
We created ours with YOU in mind and we work hard to make YOU money and keep YOU happy. We aren't perfect. We make mistakes, yet we're on the ball. We're responsive. We've available. And we do our best to follow up with your customers that you bring in and pay you commissions on repeat sales.
So if that's the kind of program you want to be a member of, then sign up now with the "Free Weekly Marketing Tips".
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